Stuff in Flux
Research-based insights to inspire circular innovation for your brand and future-proofing your business.
A global transformation is underway in people’s attitudes towards “stuff”.
The ‘Stuff in Flux 2’ report explores how leading edge consumers are shaping mass market opportunities for circular ‘stuff’ in Canada, today and over the next 3-5 years, with comparisons to US and global markets.
How is our relationship to stuff changing? What does this mean for innovators, intrapreneurs, and entrepreneurs in Canada? Find out!
Project Team
Rosemary Cooper
SRRI Executive Director (Canadian project co-lead)
Lindsey Boyle
Principal of Circular Citizen Consulting (Canadian project co-lead)
Oskar Korkman
Alice Labs (co-lead for global Stuff in Flux project and methodology)
Sharon Greene
Alice Labs (co-lead for global Stuff in Flux project and methodology)
